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Data protection

Privacy Policy

Updated: 20 maj 2026

1. Introduction

Allùre Shop (“we”, “us”, “our”) operates the site allureshop.al. We respect your privacy and are committed to protecting your personal data in accordance with Albanian data protection laws and European standards (GDPR).

2. What data we collect

We may collect the following categories of data:

  • Contact data: first name, last name, email, phone number, delivery address.
  • Order data: products purchased, payment amounts, order history.
  • Technical data: IP address, browser type, device, pages visited - for security and analytics purposes.
  • Communication: messages you send us through the contact form, email, or chat.

3. How we use your data

  • To process and deliver your orders.
  • To manage returns, refunds and customer service.
  • To issue a fiscal invoice in accordance with Albanian fiscalization law.
  • To send order confirmations, shipping notifications, and, with your consent, our newsletter.
  • To improve the site and measure advertising effectiveness through analytics and marketing tools, only with your consent (see the "Cookies" section).

4. Sharing with third parties

We share only the necessary data with trusted service providers:

  • Shipping companies for order delivery.
  • The fiscalization system (Devpos) for issuing invoices.
  • Payment processors for card payments, where applicable.
  • Hosting and analytics providers (Vercel, Google Analytics).
  • Meta Platforms Ireland(Meta Pixel and Conversions API) - for ad measurement and targeting, only if you have accepted marketing cookies. For this purpose, we share event data (for example, product views and purchases) and hashed email/phone data to match the event.

We do not sell your personal data to third parties.

5. Cookies

Our site uses cookies for core functionality, saving your cart, and analytics. Read our Cookie Policy for details.

6. Your rights

You have the right to: request access to, correction of, or deletion of your personal data; withdraw marketing consent at any time; lodge a complaint with the Commissioner for the Right to Information and Protection of Personal Data.

7. Retention

Order data is retained for 10 years due to fiscal legal requirements. Non-marketing communications, such as contact messages, are deleted within 24 months if there is no active relationship. Newsletter subscriptions are retained until you unsubscribe; back-in-stock notification requests are deleted after the product returns to stock or within 12 months.

8. Contact

For any questions about privacy:info@allure.al· +355 4 234 5678 · Reshit Çollaku Street, Tirana.